Simple Advertising You people are idiots.

3Feb/08Off

Walks like a duck…

.. talks like an entrepreneur...

I love this Seth Godin post about differentiating small business owners from entrepreneurs. Especially the line: "The more I see both, the happier it appears that small business people are." Seth is definitely a terrific writer and can really extend your thinking about what you are doing with your work life. I highly recommend his books, though, as always, with the caveat that reading about marketing does not qualify as completing a task! DO your marketing work, don't read about it.

Seth is definitely a product, and a player, in the type of business that is about big returns in a very fast marketplace of economic ideas. That style of entrepreneurship was once only pursued on the net, but I see evidence in more local operations lately. Has the age of Winner Take All business tactics bubbled down to the corner gardening shop?

Small Business Happiness?